Halloween is a little less than 2 weeks away, yet many retail stores are already decked out in Christmas decor. Costco is already displaying trees, lights, wreaths and more at the entrance.
If you’re one of the many who say ‘I can’t believe they already have Christmas stuff out,’ here’s the reason retailers showcase their holiday decor as early as late September, according to retaildoc.com:
“Most customers have a mental budget of what they will spend for the holidays; for decorations, for gifts for the family, for the teachers/coaches, for the office – the works.
The sooner those customers have spent money earmarked for holiday purchases, the less they will spend when it comes the traditional time to think about buying holiday gifts.
And that’s the opportunity for all merchants to put out their holiday merchandise now.
There’s a reason Target and Walmart started their holiday layaway plans early – they know Millennials. That generation is closer to my grandparents with their thriftiness. They know how to make their money go a long way and budget it accordingly.”
Afterall, Christmas is only 9 1/2 weeks away, and Black Friday is 5 1/2 weeks away. More Scene Around Town
