BANDED™ headbands, the original no-slip, no-pain headband, has reached a major milestone this week with the donation of one million meals to children through its partnership with Amazima Ministries.
When the company launched in 2012, it knew it wanted to be in business to help others. From its inception, BANDED began dedicating funds from every headband purchase to Amazima’s feeding program in Masese, Uganda, where three meals are provided for each headband sold.
“Reaching this milestone is significant for BANDED,” said Don Shepherd, president, Franklin, Tenn.-based LB Innovation Group, the consumer product development company responsible for bringing the BANDED brand to market. “Our partnership with Amazima encourages our entire team to be even more motivated to continue offering great products for the benefit of children and families. In fact, we are encouraging our customers and retailers to help us reach our next milestone of 500,000 meals by the end of the year.”
As BANDED continues its “1 Headband = 3 Meals” business model, it is well on track to provide 500,000 meals by the end of 2014. With more than 200 styles and the new LUXE by BANDED collection, the company has proven that its patent-pending design to ensure the no slip, no pain promise is resonating with customers.
“We are extremely grateful for the support we’ve received from BANDED,” said Doug Martin, managing director of Amazima Ministries, a Franklin, Tenn.-based organization with ministry offices in Jinja, Uganda. “Our goal to encourage, educate and empower the vulnerable people in Uganda is being aided each day with the meals provided by BANDED. We look forward to continuing our ongoing partnership and accomplishing even more.”
Amazima Ministries was founded by Brentwood resident, Katie Davis, who first visited Uganda back in 2006. Immediately she was captured by the people and the culture. She returned to Uganda in 2007 to teach kindergarten at an orphanage. Shocked by the number of children who were not in school due to the fees Uganda schools required which were too much for inpoverished families. Katie set out to provide school supplies and three hot meals a day. Initially her program feed 150 children and today it feeds over 700 children. Katie has now adopted 13 children and written a book based off her blog called Kisses from Katie which remains on the New York Times Best Seller List.
To learn more about BANDED’s 1 Headband = 3 Meals promise and Amazima, or to shop online, visit www.banded2gether.com.