Tractor Supply Testing New Store Concept

HomeTown Pet, a new pet supply retail store operated by Tractor Supply Company, is planning to open two “test-and-learn” stores in Williamson County. The stores will be located in Franklin and Fairview, and are scheduled to open in mid-November of this year.

HomeTown Pet is a pet supply store that will offer products for cats, dogs, poultry, birds and horses as well as grooming and mobile vet services.

Steve Barbarick, Executive Vice President of Merchandising and Marketing for Tractor Supply Company added, “The opening of two HomeTown Pet stores near our Store Support Center in Brentwood, Tennessee, will be an ideal way for us to gain better insight into the pet and animal supply category. We are a ‘test-and- learn’ company, and these stores will provide valuable information that can help us better understand the unique needs of our pet customers.”

Tractor Supply has their own line of dog and cat food, 4Health, and livestock and pet products accounted for nearly half of Tractor Supply’s gross sales in 2013.

The HomeTown Pet store in Franklin will be located at 1203 Murfreesboro Road, and the HomeTown Pet store in Fairview will be located at 7034 City Center Way. Each store is expected to employ 12 – 15 team members, including full and part-time positions.

“We are very excited to be opening HomeTown Pet stores serving the Franklin and Fairview areas,” said CJ Prichard, HomeTown Pet Store Manager. Our friendly and knowledgeable team members are ready to provide a unique shopping experience that meets the needs of pet and animal owners.”